LOW / CODEBlueprints
marketing

Email Campaign Trigger Workflow

Trigger targeted email campaigns based on user actions captured through Typeform. Responses flow into Google Sheets for segmentation, then personalized emails go out via Gmail automatically.

Intermediate~25 minn8nMake.com 748 downloads 2431 views

Setup Instructions

1. Create a Typeform with fields that capture the user's email, name, and at least one segmentation question (e.g., "What are you most interested in?" with options like Product Updates, Case Studies, Tutorials). 2. Create a Google Sheet with columns: Email, Name, Segment, Date Submitted, and Email Sent (boolean). 3. In n8n/Make, add a Typeform trigger that fires on new form submissions. 4. Add a Google Sheets node to append the response data (email, name, selected segment, timestamp). 5. Add a Switch/Router node that branches based on the segment value from the Typeform response. 6. For each branch, create a Gmail node with a segment-specific email template. Use the respondent's name and email as dynamic fields. 7. After sending, update the Google Sheets row to mark Email Sent as TRUE. 8. Test the full flow by submitting a test response through Typeform and verifying the email arrives.
Troubleshooting
**Typeform trigger not receiving data:** Verify the Typeform webhook is active under Settings > Connect > Webhooks. The endpoint URL must be publicly accessible (not localhost). **Gmail sending limits:** Free Gmail accounts are limited to ~500 emails/day. For higher volume, use Google Workspace (2,000/day) or switch to a transactional email service like SendGrid. **Segmentation routing wrong:** Double-check that the Switch node conditions match the exact Typeform answer values, including casing. "product updates" is not the same as "Product Updates". **Emails landing in spam:** Add a plain-text version alongside HTML. Avoid spam trigger words in the subject line. If using a custom domain, ensure SPF/DKIM records are configured.

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